Helen McGeough is the Lead on Plastics Recycling for ICIS, having joined in 2019. Helen has extensive experience of analysing the recycled industry having worked in the sector for over 20 years. Helen specialises in recycled PET with in-depth knowledge and analysis in this commodity plastic. Helen leads market analysis and consulting for global recycled polymer markets, working across the value chain from collection, recyclers through to end users. Her role supports the industry with valuable data-based services and insight to accelerate the circularity of polymers.